Coway's Innovation for Clean Water and Air, Coway Trust, Re:BLUETION
Aiming to provide a cleaner and healthier lifestyle to customers, Coway has set its brand objective as 'Coway Trust, Re:BLUETION', the Innovation for Clean Water and Air.
'Coway Trust' embodies Coway's commitment to a cleaner way of life.
'Re' embodies the new challenges for achieving the cleaner way of life.
'BLUETION' embodies Coway's fundamental innovation that allows customers to enjoy a naturally pure, clean, and healthy lifestyle, just like the color blue.
When the essence of Coway meets new challenges, Coway's innovation, 'Re:BLUETION' is achieved.
As a brand that carries out clean innovations for the customers, Coway will always be a part of its customer's lives, caring for each customer's happiness and improving the quality of their lives. To achieve this goal, Coway will innovate its products, share the value of a healthy lifestyle and overcome limits with its open innovation.Type your paragraph here.
We gained international recognition for our innovative technology. In CES (Consumer Electronic Show) 2016, currently the world's largest consumer electronics tradeshow, we were awarded 8 ‘CES Innovation Prizes' for our product groups during our first participation in the tradeshow. We delivered differentiated values through the IoT (Internet of Things). We received New Technology Innovation Awards 13 times in history at ‘Korean Innovation Frontier Award' awarded for a company that achieves results by driving innovation in new technology, products and services. Type your paragraph here.